Product manager Michael Macias once led a team of financial aid counselors. Now, he’s taking a deep dive into the analytics behind student financial services. Read on for his insights on file-review cycle times.
Think of your award letter emails as a marketing campaign—and measure their effectiveness with data provided from CampusMetrics.
If you decided to use text messaging to keep students on track during the financial aid process, would they be more engaged? Find out in our Insight of the Month.
If you knew that 85% of prospective students viewed their award letters at 7 p.m. on Thursdays, would that influence your outreach strategy? CampusMetrics makes your AwardLetter data instantly actionable.
Need demographic info about your prospective students—fast? CampusMetrics features ISIR Insights, instantly creating an ISIR Geography heat map to help you visualize recruiting strengths and opportunities.